Education
Stanford University Graduate School of Business
MBA, -Princeton University
BA, Economics -Work Experience
HumanGood
Current
HumanGood
Independent Consultant
2015-12-01 - 2017-06-01
Independent Consultant
Edmunds
2013-01-01 - 2015-01-01
Edmunds
eharmony
2003-01-01 - 2012-01-01
eharmony
EarthLink
2001-01-01 - 2002-01-01
EarthLink
eToys
1998-01-01 - 2001-01-01
eToys
Avery Dennison
1991-01-01 - 1998-01-01
Avery Dennison
Skills
Summary
Accomplished marketer, brand strategist and consumer insights leader with a successful track record of building early-stage businesses. Foundation in packaged goods marketing combined with 15+ years of online services/e-commerce. Able to construct a customer acquisition growth engine while also building a trusted brand. Passionate about deeply understanding customers and infusing brands with an emotional connection in pursuit of success. Excel at optimizing a marketing system by experimenting with, measuring and scaling the right mix of marketing tactics to accomplish goals. Bring creativity and innovation to this process as well as strong agency management and team leadership experience.