Tad Keelin

Summary

Skilled in the art of translating strategic business objectives into emotionally engaging and useful creative experiences across various mediums - analog & digital. I have been delivering and leading talented teams of designers, videographers and writers to create a variety of Fortune 100/500 clients as well as smaller businesses for over 15 years. Currently serving as the Creative Director / Creative Services Director for Hampton Products. I lead a talented creative team who design and own every aspect of more than eight national brands in the security and hardware market. Creative Direct and develop brand design, packaging, marketing & merchandising assets, video + motion graphics support for all of Hampton’s business segments. Introduction of new brands and upgrading existing successful brands makes everyday surprising and challenging - it’s a pleasure with such a great creative team and smart internal marketing leadership. Operated & Art Directed at Crossfusion, Ltd., a creative services firm. Crossfusion worked with its clients to bridge branding, marketing, and strategy into intelligent, integrated cross-media communication solutions through applied design & technology. Specialties: Creative Leadership & coaching. Integrating Design (Art/Creative) Direction across various media – fusing strategy, branding systems, print communication, digital media, web/mobile & interactive, marketing programs to move the needle in the direction of organizational ROI and results.