Education
Maryland Institute College of Art
MFA, Painting / Mixed Media 1996-01-01 - 1998-01-01Cleveland Institute of Art
BFA, Painting 1989-01-01 - 1993-01-01Lacoste School of Art
, Painting / Sculpture 1991-01-01 - 1991-01-01High School!
, -Work Experience
adeo
Current
adeo
Return Solutions, Inc.
2019-05-01 - 2023-11-01
Return Solutions, Inc.
Fastspot
2001-02-01 - 2020-01-01
Fastspot
Skills
Summary
I help mission-driven organizations navigate disruption and build brands that actually say something. With 25+ years of leading digital marketing and brand transformation, I help organizations—higher education, climate, healthcare, cultural, energy, emerging and beyond—elevate their brand and messaging, and find ways to engage in more meaningful ways with their audiences. As CEO of adeo, I partner with visionaries, leaders and teams to create brand, messaging, digital experiences, and marketing strategies—that actually say something. I have led successful large-scale website design and development projects with esteemed clients such as: Yale University Yale College Cornell Tech Ford's Theatre Discovery Communications Bucknell University BWI Airport Georgetown Law Peabody Institute of Johns Hopkins ConocoPhillips Maryland Institute College of Art International Spy Museum Brown University Breckenridge Capital Advisors Hamilton College American Beverage Association George Washington's Mount Vernon Johns Hopkins University The Sheppard and Enoch Pratt Hospital Walters Art Museum Kenyon College Design Collective I'm the host of the Escape Velocity podcast, where we are exploring the unexpected pathways creatives and strategists must take in order to deliver innovative and groundbreaking work: https://www.helloadeo.com/work/escapevelocity I am also a contemporary painter, which continues to fuel my soul and keep me connected to my roots in creativity and the arts. - https://www.winkelgallery.com/tracey-halvorsen How We Can Connect: If you’re leading marketing at an institution or organization undergoing change, let’s talk. Whether we collaborate or not, I love exchanging ideas and meeting other creative professionals.