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Kevin Wen

Kevin Wen

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Managing Partner @ Ceyuan Ventures Managing Partner at Ceyuan Ventures, Co-founder of LightInTheBox, Serial entrepreneur, Angel investor, Art collector
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Education

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The University of Texas at Austin

Bachelor of Science - BS, Computer Science 2000-01-01 - 2002-01-01
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INSEAD

Google CMO Academy, Business 2011-01-01 - 2011-01-01
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Jinan University

Bachelor of Science - BS, Computer Science 1998-01-01 - 2000-01-01

Work Experience

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Ceyuan Ventures

Current

Ceyuan Ventures

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UCCA

Current

UCCA

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PapayaMobile Inc.

2018-01-01 - 2021-08-01

PapayaMobile Inc.

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Lightinthebox

2007-03-01 - 2016-03-01

Lightinthebox

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tuniu.com

2006-11-01 - 2014-05-01

tuniu.com

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Bokee.com (BlogChina)

2005-01-01 - 2007-04-01

Bokee.com (BlogChina)

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Social Brain Foundation

2004-01-01 - 2006-11-01

Social Brain Foundation

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Creative Commons

2004-01-01 - 2006-01-01

Creative Commons

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Blogdriver.com

2003-06-01 - 2004-12-01

Blogdriver.com

Skills

Online Advertising User Experience Business Development Marketing E-commerce Enterprise Software SEM Start-ups SEO Web Analytics Product Management Entrepreneurship Online Marketing Google Analytics Digital Marketing Leadership PPC 初创企业 Pay Per Click (PPC) Search Engine Marketing (SEM)

Summary

As a Web2.0 pioneer and Internet Technologist, Kevin has led marketing and technology for LightInTheBox since day one. He also served as financial controller in the early days. Prior to LightInTheBox, Kevin was co-founder and vice president of product & business development at Bokee.com, once the largest blog service provider in China, where he drove to close multi-million-dollar business deals with key partners, including Nokia and Google, invented enterprise blog and RSS marketing as effective monetization method, and built the company’s R&D team and user experience team. He also served as secretary of board for Bokee.com. Kevin was co-founder of Blogdriver.com, the first blog service provider in China with more than a million user attraction in a year, which was acquired by bokee.com and became bokee’s technology platform and initial user base. He also launched Booso.com, the first RSS search engine in China. Kevin worked for Pacific Northern in the United States in system engineering.

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