Yoshikazu(Yoshi) SHIMAOKA
Education
Hitotsubashi ICS (Hitotsubashi University Business School)
Master of Business Administration - MBA, Competitive Strategy, Marketing, Data Mining, Innovation 2001-01-01 - 2003-01-01
UCLA Anderson School of Management
Master of Business Administration - MBA, Data mining, international business 2002-01-01 - 2002-01-01
Rikkyo University
Bachelor of Arts - BA, Economics 1992-01-01 - 1996-01-01Work Experience
Moët Hennessy Diageo Japan
Current
Moët Hennessy Diageo Japan
The Coca-Cola Company
2006-05-01 - 2022-09-01
The Coca-Cola Company
NTT DOCOMO, INC.
1996-01-01 - 2006-01-01
NTT DOCOMO, INC.
Skills
Summary
Visionary and future oriented leader demonstrating unique capability, mix of the comprehensive marketing skills and full understanding of mobile / online communication marketing, resulted by rich experience in competitive FMCG and Luxury brand marketing, and mobile telecom. Flexibly immerse in various industry across B2C and B2B, and multi national companies among American, French, and Japanese companies. Responsible for revenue growth strategy planning through consumption ritual building and consumer delightful innovations. Strength demonstrated in connecting the dots by translating consumer insight into idea generation, designing shopper path to purchase, and building financially sustainable business case. Full experience in business planning, brand marketing, and execution. Good balance of Art and Science,consumer engaging story based on brand edge & data driven decision making. Superior presentation skills by outstanding communication and interpersonal skill with key stakeholders
